Web URL: http://www.pedowitzgroup.com
Jeff Pedowitz the CEO of the Pedowitz Group joins Craig to discuss revenue marketing/demand generation. The Pedowitz Group (TPG) is the world’s largest full-service Revenue Marketing Agency. A two time Pacesetter winner, TPG helps global clients transform their marketing organizations from cost centers to revenue centers by assessing and optimizing six controls: strategy, people, process, technology, content and results. As the authority on Revenue Marketing Transformation™, TPG has helped over 1000 clients begin the journey to driving predictable, repeatable, and scalable revenue results. Winner of Marketo’s 2012 Partner Excellence award, TPG was further honored when five clients won Revvie awards. For more information on how TPG helps clients become successful Revenue Marketers®, visit www.pedowitzgroup.com or blog.pedowitzgroup.com.