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TTWCP-749-12-paul_rostkowski-varickmm.com-trading_desk_for_agencies

http://varickmm.com/

Paul Rostkowski the President of Varick Media Management joins Craig to discuss data‑driven trading desk for agencies and brands. Digital advertising has become one of the most crowded and complicated industries, making it difficult for advertisers and brand marketers to determine the correct avenues to reach specific campaign goals. 
 
VMM helps media planners navigate programmatic buying through consultative strategies. We customize programs by leveraging multiple technology partners to find the best solutions for our clients.

# 2014-02-04 by karen | Weekly Shows | Business | News | Personal